BASD

Founded in 2017, bāsd is a Canadian-born body care brand that brings a no-bs attitude to beauty.

We’re proud of our organic, plant-bāsd, vegan, and cruelty-free products that work with what your mama already gave you – because we believe you don’t need work, you need body care that works. simply put, our body care is bāsd on better – better ingredients, better packaging, and better for you.

At bāsd, we believe that to feel whole you need to feel all your emotions. that’s why our bold, naturally derived scents and silky-smooth sensations are designed to unlock a full body experience, opening us up to be more in touch with our feelings. To feel sexy. To feel empowered. To feel good in our own skin. To feel like our true selves. To feel free.